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Statement of Privacy for Wayne State Alumni in the European Union

The Wayne State University (WSU) Office of Alumni Relations (OAR) is committed to safeguarding privacy related to the collecting and processing of personal information.  

Please contact the Director of Analytics and Data Services at 313-577-6506 with any questions or concerns regarding this notice or any associated policies. 

This Statement applies only to WSU's use of your Personal Identifiable Information (PII) that is submitted or disclosed to WSU (or a third party that transfers it to WSU) while you are in the European Union.  

This Guidance is provided pursuant to Regulation (EU) 2016/679 ("Regulation on the protection of natural persons with regard to the processing of personal data and on the free movement of such data") (the GDPR), effective May 25, 2018. For more information regarding the GDPR and these principles, the full text of the GDPR is available here. 

This Guidance supplements other WSU policies associated with privacy. This Guidance is intended to be consistent with the GDPR principles of privacy, fairness, lawfulness, transparency, purpose limitation, accuracy, storage limitation, integrity, and accountability.  

Wayne State uses your Personal Data for development and alumni affairs purposes. The university uses this data to contact you directly, provide information about programs, and invite you to support WSU through philanthropy, engagement and volunteer opportunities. The GDPR protects individuals' rights to privacy and safeguards your Personal Identifiable Information while you are in the European Union by putting you in control of how your PII is used. 

Personal Data  

Personal Data is defined as any information relating to individuals that can directly or indirectly identify them.  For example, Personal Data includes any of the following: name, addresses (online and otherwise), a USA Social Security Number, location data, date of birth, online identifiers, other ID numbers, and social or cultural identity. 

Whose Information Is Collected? 

The Office of Alumni Relations, as part of the University Division of Development and Alumni Affairs, collects information about: 

  • Alumni (any student who has earned a Wayne State degree) 

  • Friends (spouses of alumni, volunteers, community members and supporters of Wayne State) 

  • Donors (philanthropic supporters of WSU) 

What Could My Alumni Record Contain? 

Most WSU Alumni records contain: 

  • Contact information home and business addresses, phone numbers, email addresses, and social media contact information 

  • Demographic information names, titles, gender, birth and death dates, and ethnicity 

  • Student information obtained from university records degrees, majors, organization involvement, activities, awards, and sports involvement 

  • Employment information company names, job titles, and industry information 

  • Family information spouse's name, children's names and birth dates, and familial relationships 

  • Alumni information activity interest and participation, event attendance, volunteer interests, organization affiliations, committee participation, awards and honors, attitudes and preferences 

  • Donor information giving information regarding any donation which is made or for which someone receives credit 

  • Analytical information aggregated transactional information related to web visitor activity and email marketing actions 

  • Career highlights and other life achievements  

  • Details of volunteer work and donations to other organizations 

  • Information about your areas of interest and extra-curricular activities 

How Does WSU Use Personal Data? 

The Office of Alumni Relations uses your Personal Identifiable Information for one or more of the following:  

  • Providing communications (e.g., alumni periodicals and updates about WSU)  

  • Promoting alumni events, products, and services  

  • Internal record keeping, including the management of any feedback or complaints 

  • Administrative purposes (e.g., to administer an event you have registered for or attended)  

  • Fundraising  

  • Conducting research and analysis to better understand alumni attitudes, preferences, and interests  

  • The carrying out of a task in the public interest 

  • The pursuit of WSU's legitimate interests 

We retain your Personal Data indefinitely in support of your lifelong relationship with Wayne State or until you request us to do otherwise. 

How Is Information Collected? 

Information is collected through a variety of sources, including: 

  • Self-provided information online or via phone, email or otherwise 

  • Student records  

  • Event or activity registrations 

  • U.S. Postal records 

  • Surveys and focus groups 

  • Other information service bureaus 

We also record, where applicable, based on information you provide to us and, in some cases, publicly available information and information from third parties:  

We augment the Personal Data we hold with data from third parties and publicly available data. We use targeted internet searches and may search websites such as the following (either directly or using search engines), where relevant to obtain and maintain the accuracy of the data listed above:  

  • Limited Access Resources (paid subscription required): 

  • APRA 

  • LexisNexis 

  • Crain's Detroit Business 

  • NOZA 

  • WealthEngine 

  • Public sources: 

  • Wealth lists (Forbes Magazine, Bloomberg Business Week, Yahoo! Finance, SEC) 

  • Non-Profits (Guidestar, National Center for Charitable Statistics) 

  • Property websites (Zillow, Trulia, Eppraisal) 

  • Social Media (Facebook, LinkedIn) 

  • Obituaries/Death Records (SSN Death Index, Legacy.com) 

  • News Resources and Article Databases: 

  • Detroit Jewish News, NY Times, LA Times, Washington Post, Chicago Tribune, Chronicle of Higher Education, Detroit Legal News 

  • Library Press Display 

  • NewsBank 

  • Mergent 

Communications to you may be sent by mail, telephone or electronic means (principally by email), depending on the contact details we hold and your preferences about the types of communications you wish to receive.  

We will always respect a request by you to stop processing your Personal Data. In addition, your EU GDPR statutory rights, which relate to your Personal Identifiable Information, are described below 

Sharing Personal Identifiable Information with Others 

WSU shares PII on a considered and confidential basis, where appropriate, with:  

  • Affiliated organizations and individuals that support and provide services to alumni and supporters, such as volunteer partners closely related to OAR (e.g., alumni societies and alumni group representatives) 

  • Third parties engaged by OAR to provide alumni services, such as: 

  • Contractors that provide services to you on our behalf or provide services to us 

  • Selected entities that provide OAR and WSU Alumni branded products and services 

How WSU Protects Your Personal Identifiable Data 

WSU requires non-WSU entities and service providers to protect PII on our behalf. 

We do not permit third parties to sell any PII we have shared with them. 

We also facilitate communication between individual alumni, but in doing so we do not release personal contact details without prior permission. 

How is Information Stored and Secured? 

OAR uses administrative technical and physical security measures to protect personal information, including destroying information when it is no longer needed. Staff with access to sensitive information are bound to a confidentiality and data usage agreement, have passed a criminal background check, and are required to undergo periodic reviews of acceptable data usage and information security training. 

The primary system of record for all alumni contact information, demographic data, and donor information is kept in a secure enterprise-grade database maintained by the University.  

Your Rights 

You have certain rights regarding your PII, subject to certain exclusions as described in the GDPR. Your rights include:  

  • The right to be informed of how your PII are being used this information is set forth in this Guidance and any documents linked to this Guidance 

  • The right of access to your PII 

  • The right to have your inaccurate PII rectified 

  • The right to have your PII erased 

  • The right to restrict the Processing of your PII pending its verification or correction 

  • The right to object to the Processing of your PII 

  • The right to receive copies of your Personal Data 

  • The right to file a complaint with an EU Supervisory Authority 

  • The right to object to using your PII for direct marketing, data mining, or research purposes where the research is not in the public interest 

Where you exercise your right to erasure, we will continue to maintain a core set of Personal Data (name, subject(s), matriculation and graduation details, unique WSU identification number, and date of birth) to ensure we do not contact you inadvertently in the future, and to maintain your academic record for reference and archival purposes. We may also retain your Personal Data to meet our legal obligations. 

If you have specific requests relating to how WSU Processes your PII, we will endeavor to resolve these, but there may be circumstances where WSU cannot comply with specific requests. 

Contact Information; Rights Requests; Questions: If you have questions or need further assistance, please contact OAR at WSUAA@wayne.edu. You may also file a complaint concerning your PII Processing with the EU Supervisory Authority in the applicable EU countries. The Supervisory Authority Contact Information for all EU Countries is at http://ec.europa.eu/justice/article-29/structure/data-protection-authorities/index_en.htm. 

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